😰Estudo Berkeley: IA Aumentou Trabalho em 83%
Pesquisadores de Berkeley passaram 8 meses dentro de uma empresa observando 200 funcionários usando IA no dia a dia. A promessa era simples: IA economiza tempo, trabalhe menos. --- O oposto aconteceu. As pessoas não usaram IA pra sair mais cedo. Usaram pra pegar mais tarefas, mais projetos, mais horas. Ninguém pediu. Elas fizeram isso sozinhas. 83% disseram que a IA aumentou sua carga de trabalho. --- Os pesquisadores deram nome pro fenômeno: "workload creep". Quando uma pessoa usa IA pra fazer mais, todo mundo sente que está ficando pra trás. O time inteiro acelera. O que a IA tornou possível vira o que é esperado. 62% dos funcionários juniores reportaram burnout.
🚨BREAKING: Berkeley researchers spent 8 months inside a tech company watching how employees actually use AI. The promise was simple: AI will save you time. Do less. Work smarter. The opposite happened. Workers didn't use AI to finish early and go home. They used it to take on more. More tasks. More projects. More hours. Nobody asked them to. They did it to themselves. The researchers sat inside the company two days a week for 8 months. They watched 200 employees in real time. They tracked work channels. They conducted 40+ interviews across engineering, product, design, and operations. Here's what they found. AI made everything feel faster, so people filled every gap. They sent prompts during lunch. Before meetings. Late at night. The natural stopping points in the workday disappeared. People ran multiple AI agents in the background while writing code, drafting documents, and sitting in meetings simultaneously. It felt like momentum. It felt productive. But when they stepped back, they described feeling stretched, busier, and completely unable to disconnect. 83% said AI increased their workload. Not decreased. Increased. 62% of associates and 61% of entry-level workers reported burnout. Only 38% of executives felt the same strain. The people doing the actual work absorbed the damage while leadership celebrated the productivity numbers. Then came the trap nobody saw coming. When one person uses AI to take on extra work, everyone else feels like they're falling behind. So the whole team speeds up. Nobody formally raises expectations. But the new pace quietly becomes the default. What AI made possible became what was expected. The researchers gave it a name: workload creep. It looks like productivity at first. Then it becomes the new baseline. Then it becomes burnout. AI was supposed to give you your time back. Instead it's eating more of it. And the worst part? You're doing it to yourself. Voluntarily.
— @heynavtoor View on X
